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Adopted Meeting Minutes
April 29, 2003
Special Meeting

Call to Order

The meeting was called to order at 5:02 p.m.

Roll Call

Present:Heywood, Holden, Jeffries, Mason, Rasmusson
Absent:Canady, Pelleran

Trustee Pelleran arrived at 5:09 p.m.

Limited Public Comment Regarding Agenda Items

There were no comments from the public.

Strategic Plan Focus Group

President Cunningham thanked the Trustees for getting together to revisit several major questions that will impact how business is done at Lansing Community College .She introduced Mr. Lucian Leone who is the Director of Marketing at the College and who will be conducting the focus group.President Cunningham stated that focus groups have been conducted with both internal and external stakeholders. She said that the results of the focus groups will be shared at the special Board meeting on May 16, 2003 .

Mr. Leone informed the Board that when the strategic planning process began three years ago he facilitated three focus groups similar to what the Board will be going through tonight. At that point they met with three different groups: students, business leaders, and community members. These groups were selected to give a different perspective to questions that were asked.Mr. Leone stated that in March 2003 the focus groups were repeated with the same three groups and the same questions were asked. He said that given this is a focus group, it is not quantitative data rather it is qualitative data.

Mr. Leone explained the format of the focus group.The Trustees will be given six questions. He will pass out the question, explain it briefly, and ask the Trustees to answer the question without any discussion, which will take approximately 10 minutes. The Trustees will then have the opportunity to openly discuss why they answered the question the way that they did. The same question will be passed out a second time and after hearing some discussion about it, this may then change the answer that was given the first time. Mr. Leone informed the Board that there are no right or wrong answers and consensus is not the desired outcome. He said that it is fine to disagree because the purpose is to gather their input and it will then be integrated into the strategic planning process.

Mr. Leone distributed the first question: Please budget $3.00 across the following four areas:

  • Developmental education
  • General education
  • Career & Workforce Development
  • Personal Enrichment

The Board took time to answer question number one.

Trustee Rasmusson responded that he allotted most of the money in career and workforce development. He said that if we don't have development in the community, we won?t have a community.If you travel to other parts of the country you?ll see that they have much more new capital and on a larger scale than we do. We have to do all that we can to promote development. He said that he placed the least money in developmental education.

Trustee Holden agreed with Trustee Rasmusson. She placed most of the money in workforce development. Trustee Holden felt that it is so important to help development.It is important for the economic growth of our community. In addition, it is more expensive to do workforce development. Trustee Holden said that she placed the least amount in personal enrichment.

Chairperson Jeffries stated that he placed equal amounts in general education and career and workforce development. He allotted 20% of the three dollars to developmental education.Chairperson Jeffries said that he doesn?t see the community changing in terms of what we're getting and what the needs are. He thinks that more resources will have to be allocated to developmental education.The lowest category he had was personal enrichment.

Trustee Mason placed most of the money in workforce development because she thought about the M-TEC. She placed some in general education and then divided the remainder into development education and personal enrichment.

Trustee Pelleran responded that she placed 75 cents in each category.

Trustee Heywood stated that he ranked general education and workforce development the same.He also rated developmental education and personal enrichment the same because he realizes that in the future we're going to be putting a lot more into developmental education than we want to be. He said that he was being more realistic about it than dreaming ?pie in the sky? because if he did dream ?pie in the sky?, developmental education wouldn?t exist.

Mr. Leone asked the Board if they had any comments regarding other Trustees? responses.

Trustee Rasmusson said that we have to remember that personal enrichment is important politically. For example, a lot of people take courses, come to plays, or study astronomy and it leaves them with a good feeling toward the College.It fulfills a need in their life and enriches the community.

Mr. Leone distributed question number one again and said they could change their answers or keep the same ones.

Mr. Leone distributed question number two: Please indicate the kind of emphasis LCC should place on the following areas (strong, some, little, or no emphasis):

? Communities that pay taxes to support LCC - the ?tax base? (15 school districts)

? The ?tax base? plus other parts of Ingham, Eaton, Clinton , Ionia , Shiawasee, Livingston counties that are not in another community College's tax base

? The entire mid-Michigan area, including the traditional territories of other community colleges

? All of Michigan

? The Midwest, including Michigan

? The United States

? The world

The Board took time to answer question number two.

Trustee Holden responded that she placed strong emphasis with the tax base.She placed some emphasis on the second category, little emphasis with the mid-Michigan area, little emphasis with all of Michigan , and she created a new category ?very little? and selected it for the last three categories.Trustee Holden said that through curriculum we should place emphasis in the last three categories, but not in terms of the College's priorities.

Mr. Leone stated related to curriculum we should bring in a world perspective, but we're really talking about how we focus our priorities in terms of recruiting and building our foundation.

Chairperson Jeffries responded that he placed strong emphasis in the first category, some emphasis in the second, little emphasis in the third category, and he also created a new category called ?very little? and placed it in the remaining categories.

Trustee Mason responded that she placed strong emphasis in the first category, some emphasis in the second category, little emphasis in the third category, and the remaining categories received very little emphasis.

Trustee Pelleran responded that she placed strong emphasis in the first and second categories, and she placed very little emphasis in the remaining categories.

Trustee Heywood responded that he placed strong emphasis in the first and second categories, and the remaining categories received some emphasis. He said that it is important that we realize we cannot rely on geography anymore.What we define as geography right now is becoming more and more obsolete with the internet.we're getting to a point where we are able to communicate by satellites and where a class can be taught via satellite to somebody in Iraq.

Trustee Rasmusson responded that he placed some emphasis on the third and fourth categories for the same reason that great research universities seek foreign students to improve the quality of their student body for the benefit of some of the great minds of the world.

Mr. Leone distributed the second question again giving the Board an opportunity to change their response.

Trustee Holden asked Trustees Pelleran and Heywood to elaborate on why they placed strong emphasis in the second category.

Trustee Pelleran responded that category is what she considers community college underserved areas. Therefore, since we do have out-of-district tuition it's a way for them to get an education and be part of the area and also pay for it with their out-of-district tuition. These areas add to the base of the workforce and service in the area.

Trustee Heywood agreed with Trustee Pelleran?s statements.He said that we draw a lot of students from Charlotte and St. Johns areas, and that type of student base enriches the way we provide and deliver educational services.The more diverse you have your student body the more interaction you have with people who are different.The more diverse the study body the more likely it is that you are going to get the germination and cross pollination of ideas and concepts in education.This in turn allows us to teach each other and it supports our tax base in the long run.

Trustee Pelleran stated that she is not averse to annexing them into our district.

Trustee Mason said that she received several calls from high school students from the Saginaw area that were interested in attending Lansing Community College .She said that these students are thinking about attending Michigan State and instead of going to Delta Community College, they are considering Lansing Community College.

Trustee Pelleran stated that when she was in college in the Upper Peninsula a lot of individuals from the business community would attend Lansing Community College to take corporate finance because the program here was far superior to the one at Lake Superior State University.

Mr. Leone distributed the third question: Please budget $2.00 across the following areas:

? Those students that are below average academically

? Those students are average academically

? Those students that are above average academically

The Board took time to answer question number three.

Chairperson Jeffries responded that he allocated the $2.00 equally among the three categories. However, he felt that it is unrealistic. He thinks that the first category would receive additional support than the other two. Chairperson Jeffries said that they should all be the same in a perfect world.

Trustee Mason responded that the first category needs more money than the rest and the other two categories should receive equal amounts.

Trustee Pelleran responded that until Lansing Public schools are able to bring us students that are at par with college level math and reading, then we have to help those students out.She gave 75 cents to the first category, 75 cents to the second category, and 50 cents to the third category.

Trustee Heywood responded that he allocated 20% in the first category, 40% in the second category, and 40% in the third category.The reason he gave the second and third categories equal amounts is because it will take more resources to create a challenging environment for the above average student.

Trustee Pelleran stated that the above average students need to look at ways that they can strengthen their opportunities with the gifts that they?ve been given.

Trustee Rasmusson responded that he disagrees with those that would give an equal share or a larger share to the below average because you hit a point of diminishing marginal return very quickly.If you just have a few people who went through the public school system and they really don't have cutting edge skills, you can do a lot with them and they?ll go on and do anything. With the vast majority of those, if they?ve gone through a poor education system or they're retarded, great resources will produce very small results.He said that in his teaching experiences he has witnessed people who came from very bad school systems, if they didn?t really learn to think well and agile when they were young, they just never are top notched minds.Trustee Rasmusson stated that he placed most of the money in the second category, less in the third, and less in the first category.

Chairperson Jeffries asked if it costs more to provide an education to the above average academic students than the average academic students.

President Cunningham responded that it is not just a matter of additional cost, but additional resources and opportunities.She said that it requires creative initiatives to figure out how to keep them motivated.President Cunningham also stated that many of the academically enriched students are financially challenged so that is why we are here.

Mr. Leone distributed question number three again.A few Board members changed their answers.

The Board was asked the fourth question: Please budget $2.00 across the following areas:

? Those in the lower income bracket

? Those in the middle income bracket

? Those in the upper income bracket

The Board took time to answer question number four.

Trustee Mason responded that she allocated more money in the first category compared to the other two. She said we are going to need more help in the first category.

Trustee Pelleran responded that she allotted more to the first category and less in the other two categories.

Trustee Heywood responded that he allotted 50% to the first category, 40% to the second, and 10% to the third category.

Trustee Rasmusson stated that he placed equal resources in the second and third category and placed more resources in the first category.

Trustee Holden responded that she placed equal amounts in the first two categories and placed a lower amount in the third category.

Chairperson Jeffries responded that he placed 40% in the first and second categories and placed 20% in the third category.

Mr. Leone distributed question number four again. The Board did not change their answers.

The Board was asked the fifth question: Please budget $2.00 across the following areas:

? Young adults (ages 16-29

? Middle-aged adults (ages 30-49

? Older adults (ages 50 and over)

The Board took time to answer question number five.

Trustee Pelleran stated that knowing that the average age of our student is 28 years; she placed more resources in the first and second categories and placed fewer resources in the third category.

Trustee Heywood responded that 63% of our student body is under the age of 26, but there is a significant number of people who are returning for job training skills, which costs more. He stated that he placed 35% in the first category, 45% in the second category, and 20% in the third category.

Trustee Rasmusson responded that he placed 20% in the third group because he assumed that if they are returning to school they are highly motivated to do so and will require the least resources.He divided the remaining resources between the first and second categories.

Trustee Holden stated that she placed $1 in the first category because they are the population of the transfer programs, but also for our courses. She placed 70 cents in the second category and 30 cents in the third category.

Chairperson Jeffries responded that he placed 60% in the first category, 30% in the second category, and 10% in the third category.

Trustee Mason responded that she allotted $1 in the first category, 80 cents in the second category, and 20 cents in the third category.

Mr. Leone distributed question number five again. The Board did not change their answers.

The Board was asked the sixth question: Which institutions should LCC compete with? (Yes if we can be better/faster/cheaper/competitively or conveniently or No)

? Municipal Adult Ed programs

? School district-based Adult Ed programs

? MSU Extension Services

? Other community colleges

? Public 4-year universities in Michigan

? Private 4-year universities in Michigan

? Internet-based colleges and universities

? Private training providers

The Board took time to answer question number six.

Trustee Heywood responded that he selected ?yes? for all of the categories.However, if we're looking at it within the confines our own current budget, that changes the answer significantly.

Trustee Rasmusson responded that he disagreed with Trustee Heywood.He thinks the College is quite well managed, but he thinks we don't have the management capability and we shouldn?t put the resources into management to compete with adult education and other universities.Trustee Rasmusson said that our niche is competing with other community colleges and with private training programs.

Trustee Holden selected ?no? for municipal adult education programs because those are usually very community based.She selected ?no? in the category for school district-based adult education and MSU extension services.She marked ?yes? in the other categories. Trustee Holden said that there is a great deal of collaboration that could occur in these categories.

Chairperson Jeffries marked ?no? for municipal adult education and school district-based adult education programs.He marked ?yes? in the remaining categories. Chairperson Jeffries stated that in certain areas the College can compete and do very well.Many MSU students take courses at the College due to low tuition costs and class offerings.He said that we certainly can compete in some of the listed categories.

Trustee Mason marked ?no? in the first two categories and in the sixth category. In the other categories she selected ?yes?. She said that the private four year universities probably receive more resources than we do.

Trustee Pelleran responded that she selected ?yes? for every category.

Mr. Leone asked if there were any comments on how other Trustees responded.

Trustee Heywood said that many of the adult education programs in the Lansing area are run through community programming such as Parks and Recreation. When he thinks of adult education programs, he thinks of returned high school, GED-type training.He said that if the College is already doing so much work with folks without the necessary skills to compete at a college level, then why not step in and start dealing with the high school level.

Chairperson Jeffries stated that when we initially began the strategic plan it was discussed if the College could be everything for everyone, and it was clearly decided we could not do that due to limited resources.It is not that the College could not be everything for everyone, but realistically with the limited resources we have to focus on providing the services that meet community needs.That has really served the College well to not be a jack of all trades and a master of none.The College has identified well what are the community?s needs and have met those needs.He said that has been made evident due to the increase in credit hours and how the College compares with other community colleges throughout the state.Chairperson Jeffries said that it is important to keep that in mind as the College moves forward with the strategic plan.

Trustee Holden agreed with Chairperson Jeffries. She said that the College's areas of excellence serve the College well.If the College competes with the areas of excellence, it will do well.

Mr. Leone said that it may be challenging to take these very complex issues and try to distill them down to very simple allocations; however, the Board's responses feeds directly into the strategic planning process. He said that for someone who works in Marketing and Admissions the strategic plan drives how he thinks about his work.These decisions have a front line impact on those who are trying to serve the College and the community as best they can. Mr. Leone reminded the Board that today?s activities would be incorporated into the process.

President Cunningham asked Mr. Leone to share with the Board about next steps.

Mr. Leone responded that the results from the focus groups will be compiled.The Board will have the opportunity to review the results at the next strategic plan renewal session on May 16, 2003 .

Trustee Holden asked what they can expect on May 16.

President Cunningham responded that the Board will be reviewing the strategic challenges related to the strategic plan.There will be a several new challenges they will also be reviewing. She asked Mr. Ray Turner to further address Trustee Holden?s question.

Mr. Turner responded that the core of the May 16 meeting will be review and renewal of the plan. At the May 16 meeting there will be more time to expand, review more information, and discuss it.

Limited Public Comment

There were no comments from the public.

Adjournment

The meeting was adjourned at 6:09 p.m.



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Phone: (517) 483-5252
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